D1Expectation
The Expectation Never Stops.
Mindset. Legacy. Movement.
The Expectation Never Stops.
Mindset. Legacy. Movement.
Hey everyone, I’m Kendric Smith, founder of D1Expectation — a mindset and life-coaching brand built around the phrase “The Expectation Never Stops.”
I’m a former D1 athlete, and I know firsthand what it’s like chasing big goals when the odds are against you. I went from LSU walk-on to Juco and then earned an FBS scholarship, and that journey taught me everything about resilience, belief, and keeping that expectation alive.
Now, I use that same drive to help young athletes and former players navigate life beyond the game — through motivation, mentorship, and money management. I’m also a former financial advisor, so we bring the full picture — mindset, legacy, and financial stability — into what we do.
At D1Expectation, we’re turning that story into movement — through digital content, NIL collaborations, and community partnerships designed to empower the next generation.
From mindset to movement — this is D1Expectation. Every stitch, every session, every mindset comes from the same discipline that built the dream.
1:1 sessions for athletes and high-performers. We focus on clarity, habits, and execution — built on the D1 mindset.
Wear the standard. Represent the mindset. New drops and staples that carry the D1Expectation energy.
Partner with the movement — affiliates, NIL collaborations, and brand ambassadors.
Connect
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